When we upload a video to YouTube, this platform is responsible for automatically assigning a thumbnail to the video, a thumbnail that we can change to others that the platform also suggests. This thumbnail is used so that users can be attracted to its content. However, the content creators They never use this feature and are responsible for creating custom thumbnails to attract attention.
The objective of these thumbnails is to show as much information as possible, through words or images, about the content that we are going to find inside. Although the Artificial intelligence It is already present in some YouTube functions, such as creation of Shortsat the moment the search giant has not implemented it in this section.
However, that does not mean that it forgets about content creators since, for a few months, it has been testing a new function that allows you to use different thumbnails in the videosa feature called Test and Compare Thumbnails, a feature that the platform has begun to offer to all users of the platform.
Up to 3 thumbnails per video
This new function is available to all users who publish videos on the platform or for those who want to update an already published video to see if it attracts more visits and allows you to add up to 3 different thumbnails, thumbnails that YouTube tests randomly among the users.
This is a great idea that allows content creators to know what type of thumbnails attract the most attention, since the platform shows a detailed report with the number of impressions that the videos have had and the percentage of clicks that each of the covers with which it has been shown has had. The thumbnail that has obtained the greatest number of views will be the one that YouTube uses by default, without the user having to do anything else on their part.
If the result of the test does not convince us, we can try again with 3 other different miniatures. YouTube has always insisted a lot on the importance of thumbnails to attract visits and this is further proof of the importance given to them by many of the users who visit the platform, although, obviously not all. The YouTube video platform wants new creators to come to the platform and this new feature is an interesting option to encourage more people to enter this platform.
According to Google, this test can take between two days and two weeks, depending on the number of impressions that the different miniatures have. For this function to be really useful, the platform recommends using thumbnails that are completely different from each other, both in composition and text.
Availability
YouTube has officially introduced the Test and Compare Thumbnails feature, which will arrive via YouTube Studio for content creators who have access to advanced features, access that can be easily obtained by verifying our identity through a phone number.